Practical training that walks you through the complete audit process, from technical crawls to content evaluation and competitive analysis.
You'll learn to conduct comprehensive SEO audits using industry-standard tools and methodologies. We focus on practical application rather than theory, so every session includes hands-on work with real websites.
The curriculum covers technical site analysis, on-page optimization reviews, backlink profile assessment, and competitor research. You'll understand how to identify issues that actually impact rankings and traffic, not just run automated reports.
Crawling tools, log file analysis, site structure evaluation, XML sitemaps, robots.txt configuration
Content quality assessment, keyword targeting analysis, meta data optimization, schema markup implementation
Core Web Vitals optimization, mobile responsiveness testing, page speed diagnostics, rendering issues
Backlink evaluation, competitor benchmarking, gap analysis, actionable recommendations development
Each phase builds on the previous one, moving from foundational concepts to complex audit scenarios. You'll work with real client sites and develop reports that reflect professional standards.
Learn the audit workflow and get comfortable with essential tools. Set up your analysis environment and understand core ranking factors.
Conduct detailed audits across multiple site types. Develop systematic approaches for identifying and prioritizing issues.
Complete comprehensive audits with detailed action plans. Present findings professionally and defend recommendations with data.
The next cohort begins enrollment now. Classes are limited to 18 participants to ensure individual attention during practical sessions.